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BE YOU + Your Admin Team

Our Journey

From Concept to Reality: BE YOU.

⭐ Welcome to Be You Institute! 🎓

Your all-inclusive and exclusive online destination for personal growth and development. We connect you with expert coaches and offer foundational courses to help you grow a more positive, accepting and genuine life.

#SquadGoals

Teamwork That Makes the Dream Work

Gentleman Marcos Tavarez

BE YOU Founder & Creative Mindset Coach

Casey Peck

BE YOU Founding Faculty Coach + Founder and CEO of The Better Ex-Wife

The Visionary Artist

In the heart of Montgomery, Texas, a creative spirit named Marcos Tavarez was quietly revolutionizing the intersection of art and healing. Known affectionately as “Gentleman Marcos,” he possessed that rare alchemy of analytical precision from his HR Management background and pure creative magic from his artistic soul. With over 15 years of experience and multiple prestigious awards from the Texas Crime Prevention Association in 2024, Marcos had already established himself as more than just a graphic designer—he was a transformer of human potential.

But Marcos carried something deeper than accolades. He understood the profound connection between creativity and mental health, having navigated his own journey of self-discovery. His work wasn’t just about creating beautiful designs; it was about helping people see their own beauty reflected back at them. Every campaign, every piece of art, every moment of connection was infused with his core belief: 

“Be Amazing, Be Incredible, BE YOU!”

The seed of BE YOU Institute was planted in Marcos’s heart during those quiet moments when his “Spookylicious” voices whispered possibilities to him. He envisioned a space where creativity, personal development, and authentic self-expression could dance together—a place where people could discover their full potential and develop into their own heroes.


The Passion Unleashed

Miles away, Casey Peck was rising from the ashes of her deepest pain, transforming into something magnificent. Her journey reads like a testament to the indomitable human spirit—from surviving an abusive marriage that had stripped away her sense of self, to facing the unimaginable loss of her son, to battling addiction and grief in the darkest corners of her soul.

But Casey possessed something extraordinary: an ember of hope that refused to be extinguished. When she made the life-changing decision to leave her toxic marriage with nothing but her children, her courage, and an unwavering determination to reclaim her power, she didn’t just heal—she became a beacon for others lost in similar darkness.

The Better Ex-Wife was born from Casey’s refusal to let her pain be in vain. Her trauma-informed approach to empowerment coaching wasn’t just theoretical—it was forged in the fires of her own transformation. She specialized in helping women navigate high-conflict divorces and abusive relationships, teaching them to set fierce boundaries and build lives that reflected their strength, not their pain.

Casey’s work resonated deeply with women who had lost their voices, their confidence, their worth. She understood that healing wasn’t just about moving forward—it was about rising up, owning your story, and becoming the hero of your own narrative.


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